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Avyna blonde care review: soft, silky hair with Italian innovation

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Avyna blonde care review: soft, silky hair with Italian innovation

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A line of Avyna Cosmetics hair products lined up on a counter.
In addition to blonde hair care, Avyna has a robust collection of products for multiple hair colors and types. (Photo courtesy of Avyna Cosmetics Facebook)

Soft, silky, healthy. Not words I would typically use to describe my hair. After using Avyna’s Blonde Care line, not only can I confidently use these terms, but I will also be a loyal Avyna shopper. “But, Erin,” you may say, “Are the hair products really that remarkable?” To which I will answer an honest YES! To learn why I’m so passionate about this product line, keep reading. 


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Avyna Cosmetics background and mission

Avyna Cosmetics hail from Italy, “under the care of Italian standards and technology, with ingredients of the highest quality, which take care of the well-being and beauty of hair and skin using cutting-edge formulas and standards of the highest quality.”

The company also prides itself on offering consumers a reasonable price point for high-quality hair care. As someone who admittedly invests more than I care to admit on top-of-the-line hair products, I can say that for what these products accomplish, the pricing is more than fair! In fact, the hair care regimen I was using prior was twice as much as what Avyna charges. 

The Bifasico Platino Two-Phase Instant Conditioning Treatment and Ricostruttore Platino Instant Repairing Hair Cream are specifically designed to hydrate and repair blonde color-treated hair. (Photo courtesy of Avyna Cosmetics Facebook)

What products I tried and how they worked

I sampled four products that I will reiterate, left my hair feeling soft, silky and healthy. Each item can be purchased separately or as a kit. It’s important to note that Avyna’s hair provisions address other color-treated hair shades as well as types of hair: dry, oily, curly as well as a line specifically for hair loss.

The blonde bundle products:

  • Detox Charcoal Shampoo —  This sulfate-free and silicone-free, purple elixir had my hair feeling clean and refreshed. 
  • Maschera di Carbone Conditioner — Coat your hair from the mid-lengths to the ends and leave the conditioner in for about two minutes. Once you rinse, you’ll feel an immediate difference (smooth, tangle-free hair)
  • Bifasico Platino Two-Phase Instant Conditioning Treatment — This light purple leave-in spritzer is meant to moisturize and repair blonde hair, and it does. I could easily brush through my hair shortly after applying, and it smells really good!
  • Ricostruttore Platino Instant Repairing Hair Cream — This revitalizing repair cream adds immediate hydration, helping hair to feel oh-so silky when dry. 
  • Fluido Platino Concentrated Hair Oil with Vegetable Keratin — This purple oil is pure magic! It seals hair, leaving it shiny and soft. 

Why I switched to Avyna’s blonde care line

While my hair is naturally long, it’s very fine and, thanks to perimenopause, feels thinner than ever. To supplement, I have extensions that tend to dry out quickly. Between the dryness that comes with having extensions, blonde highlights and living in the desert, Avyna’s blonde hair products have revolutionized my hair! 

For the first time in a while, my hair feels healthy, strong, soft and resilient. To learn more about Avyna Cosmetics, visit avynacos.us. To see before and after photos and Avyna products in action, visit our Instagram @thebestofthesouthwest.com.

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