Black Lagoon, the award-winning Halloween pop-up celebration from industry veterans Erin Hayes and Kelsey Ramage, has revealed its full cocktail lineup and official spirit partners for the 2025 season. Now in its fifth year, the darkly imaginative bar takeover expands to 38 cities across North America this October — with 11 taking place throughout the Southwest — offering fans more sinister sips and haunted thrills than ever before.

New cocktails with spooky origins

Conceived in 2019 at The Dungeon, a cult-favorite dive bar in New Orleans, founders Hayes and Ramage knew they were onto something wickedly unique and deliciously dark. Black Lagoon officially launched its first bar pop-up in 2021. Five years later, it has now cast its veil of darkness over major cities throughout the U.S. and Canada, expanding to 38 locations for the 2025 season.

“We wanted this year’s cocktails to push the boundaries of spooky creativity while also being approachable, fun and above all, delicious,” says Erin Hayes, co-founder of Black Lagoon. “It’s important to us that every drink feels like an experience, whether you’re sipping tequila, rum, or even a zero-proof cocktail.”

This year’s cocktail menu features spine-chilling originals including:

• Griselda’s Revenge: Fords Gin, Lustau Vermut Blanco, Giffard Liqueur Mangue, tarragon, lemon, Bitter Queens Thai Spice, Soda
• Nocturna Colada: Kraken Black, Kraken Gold, Mr Black Liqueur, passionfruit, coconut, pineapple, Bitter Queens Coffee Cardamom Bitters
• Corpse Flower: Lalo Tequila Blanco, ube, Giffard Banane, lime, Lustau Amontillado Sherry
• Death’s Door (non-alcoholic): Spirit-free alternative, Giffard Pineapple, miso falernum, lime, soda

Spirits that fuel the fright

Black Lagoon’s 2025 cocktails are powered by Lalo Tequila, Fords Gin, Kraken Rum (Gold & Black), Mr Black Cold Brew Liqueur, Giffard Liqueurs, Lustau Sherry/Vermouth, and Bitter Queens, with Canadian partners including Absolut Vodka, and Lot 40 Rye.

Expanding Halloween pop-up hits Southwest cities

For its fifth season, Black Lagoon continues its reign as North America’s premier Halloween bar pop-up, transforming the following Southwest cities and venues, with dates varying by location:

• Austin, TX: King Bee (October 1 – October 31)
• Denver, CO: Lady Jane (October 1 – November 1)
• Fort Worth, TX: Nickel City (October 13 – November 1)
• Galveston, TX: Daiquiri Time Out (October 8 – November 1)
• Houston, TX: Nickel City (October 13 – November 3)
• Las Vegas, NV: Jammyland (October 1 – November 2)
• Long Beach, CA: Ordinarie (October 3 – November 2)
• Los Angeles, CA: Melrose Umbrella Co. (October 1 – November 2)
• Phoenix, AZ: Sunny’s (September 26 – November 3)
• San Antonio, TX: Three Star (October 9 – November 2)
• Venice, CA: Corner Door (October 1 – November 2)

An immersive haunted experience

Guests will step into eerie, immersive worlds where haunted house-inspired décor comes to life — think skulls, coffins and macabre details that embrace goth, horror and the spirit of Halloween across every city. To learn more about Black Lagoon this Halloween season, please visit blacklagoonpopup.com and follow along on Instagram at @blacklagoonpopup.